Returning to the real economy, the footwear industry expects new opportunities in the future

Traditional footwear is very dangerous. In the past few years, many people in the industry have used “cold winter” to describe the development of the Chinese footwear industry. However, the Political Bureau of the Central Committee of the Communist Party of China recently held a special meeting to analyze and study the economic work in 2017 and clearly stated that it is necessary to vigorously revitalize the real economy and foster new and dynamic energy. In this context, a gathering of the national shoe industry zone will be launched, and an in-depth discussion on the new opportunities in the shoe industry will begin.

 

Under the impetus of Industry 4.0 and China Manufacturing 2025, the material innovation as the front end of the footwear industry chain has driven the upgrading of new technologies and equipment. In this context, sponsored by China Leather Association, Jinjiang Municipal People's Government, Chen Yuzhen People's Government, Jinjiang Municipal Bureau of Commerce, Global Shoes Network, Jinjiang International Shoe Textile City, the title of the 2016 China Footwear Festival and the first session The China Footwear Supply Side Innovation and Development Summit Forum will be held on December 27-28, 2016 at the Hilton Shanghai Jinjiang Business Hotel.

 

With the theme of “expecting the future”, the Shengdian Summit Forum takes the material as the starting point and explores the future through the value chain of the entire shoe industry. To this end, this ceremony invited the authoritative experts in the footwear industry and representatives of enterprises visited in this Shengdian production area, as well as the footwear industry associations in China's major shoe-producing areas, sharing the feelings, experiences and thinking about the future of the footwear industry. .

 

The summit forum interprets the hot topics in the current industry

 

Under the background of supply-side reform, how can the three-end synchronous innovation of the R&D, supply and production of the footwear industry chain be realized; under the industry 4.0 era, what is the progress of the “smart shoe factory” construction path and “machine substitution”; consumption structure Under the upgrade, how does the traditional shoe industry play new retail; under the application scenario, how to make a new trend in brand marketing, etc., several hot topics in the industry will be answered one by one.

 

Unveiled 120 companies as industry innovations

 

In addition, the forum will also announce the results of the annual awards of the festival, and hold 18 awards such as China's top ten brands, industry contribution awards, industry model awards, emerging production area awards, industry special awards, and awards from 120 award-winning companies. ceremony. This is a high recognition of companies and brands that are innovative, and has injected new impetus into the development of the industry.

 

More than 20 shoe industry leaders look for industry trends

 

Focusing on the development of traditional footwear industry, more than 20 shoe industry leaders have experienced a heated thought collision, and the high-end salon on the evening of the 27th has once again become a free space for guests to interact and communicate. Lu Hua, Director of the China Leather Association Footwear Committee, Bao Zhongxin, Secretary General of the US-China Footwear Industry Association, and Wang Ying, Honorary President of the Shoe Machinery Committee of the Sichuan Leather Industry Association, will discuss industry trends and grasp the industry trends with the forum guests. Respond to market changes.

 

Into the Chinese shoes, in the billions of shoes enterprises to feel the "love and win"

 

On December 28th, the forum guests will travel to the largest shoe spinning professional market in the Asia-Pacific region - Jinjiang International Shoe Textile City, China's first sports brand enterprise to enter the 10 billion club - Anta Sports Goods Co., Ltd., and the national 4A-level tourist scenic spot Jinjiang City Wudian City and the city pavilion conduct observation and study.